In the context of Intralogistics 4.0, the adoption of technologies such as mobile robots (AGVs/AMRs), advanced warehouse management software (WMS) and automated material handling systems is no longer a question of "if", but of "how" and "when". The evaluation of return on investment (ROI) for CapEx (Capital Expenditure) projects in this sector represents a crucial moment that goes beyond the simple economic formula. Modern solutions are in fact integrated and data-driven systems, whose strategic and long-term operational value cannot be captured by a superficial financial vision.